- UK Stock
- Christmas gifts
-
Reels
- Reel model codes explained
- JDM vs European spec
- Best spinning reels for UK anglers
- Best baitcasting reels
Ordered from Japan for you in 7–14 working days · Items marked UK stock ship in 1–2 working days · Free UK delivery over £50
-
Rods
- Jigging & casting (607)
- Shore jigging (171)
- Sea bass & flatfish (389)
- Eging (233)
- Light game & LRF (241)
- Bass (544)
- Trout (454)
- All-purpose (195)
Ordered from Japan for you in 7–14 working days · Items marked UK stock ship in 1–2 working days · Free UK delivery over £50
-
Lures
- Metal jigs (6,532)
- Soft lures (3,811)
- Minnows & shads (2,583)
- Sinking pencils (1,270)
- Squid jigs (egi) (1,430)
- Tairaba & bottom (1,023)
- Ika metal & sutte (1,066)
- Soft lures (2,593)
- Trout plugs (2,260)
- Trout spoons (2,140)
- Minnows & shads (733)
- Crankbaits (404)
- Vibrations (360)
- Topwater (200)
Ordered from Japan for you in 7–14 working days · Items marked UK stock ship in 1–2 working days · Free UK delivery over £50
-
Lines
Ordered from Japan for you in 7–14 working days · Items marked UK stock ship in 1–2 working days · Free UK delivery over £50
-
Terminal Tackle
- Assist hooks (1,058)
- Single hooks (597)
- Worm hooks (1,042)
- Lure & treble hooks (843)
- Jig heads (1,521)
Ordered from Japan for you in 7–14 working days · Items marked UK stock ship in 1–2 working days · Free UK delivery over £50
-
Accessories
Ordered from Japan for you in 7–14 working days · Items marked UK stock ship in 1–2 working days · Free UK delivery over £50
-
Brands
- Varivas (836)
- Sunline (752)
- YGK (230)
- Vanfook (368)
- Gamakatsu (843)
- Decoy (980)
- Owner (727)
- Daiichiseiko (217)
Ordered from Japan for you in 7–14 working days · Items marked UK stock ship in 1–2 working days · Free UK delivery over £50
-
Guides
Ordered from Japan for you in 7–14 working days · Items marked UK stock ship in 1–2 working days · Free UK delivery over £50
YAMANAMI
40 products
YAMANAMI is a Japanese lure maker whose range spans both saltwater and freshwater fishing, built around hand-finished hard baits that cover very different ends of the sport. At the larger end sit floating lures such as the TAIRA 190F — a 190mm, 68g floater in baitfish patterns like Sardine and Flying Fish — suited to offshore and shore casting for hard-fighting predators. At the compact end, small sinking lures like the A2 FLAT 45S (45mm, around 4g) in finesse colours such as Chartreuse Yamame are aimed at trout and freshwater stream and area fishing.
About YAMANAMI
UK anglers will find these useful for sea bass and surface casting on the coast, while the smaller sinking baits translate well to native trout, perch and light freshwater work. Britannic Trade imports genuine YAMANAMI tackle direct from Japan with UK delivery, and the range continues to grow.
- Large floating saltwater casting lures (e.g. TAIRA 190F)
- Compact sinking freshwater finesse lures (e.g. A2 FLAT 45S)






