{"title":"New in from Japan","description":"\u003cp\u003eThe newest arrivals to our catalogue across reels, rods, lines, lures, terminal tackle and accessories, listed as they are added. Genuine Japanese-market models, ordered from Japan for you and delivered in 7–14 working days, priced in pounds with no customs or import fees on delivery. Items marked UK stock are already here and ship in 1–2 working days.\u003c\/p\u003e","products":[{"product_id":"shimano-21-ultegra-2500","title":"SHIMANO 21 ULTEGRA 2500","description":"\u003cp\u003eThe \u003cstrong\u003eSHIMANO 21 Ultegra 2500\u003c\/strong\u003e is a refined, do-everything \u003cstrong\u003eShimano spinning reel\u003c\/strong\u003e built for anglers who want smooth, dependable performance without paying flagship money. In the versatile 2500 size, it strikes an ideal balance of line capacity, casting range and finesse.\u003c\/p\u003e\u003ch3\u003eKey features\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eHAGANE Gear\u003c\/strong\u003e — cold-forged drivetrain for long-lasting smoothness and durability under load\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight, rigid body\u003c\/strong\u003e that keeps the reel balanced and comfortable through long sessions\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSilentDrive\u003c\/strong\u003e engineering eliminates play in the rotation for a refined, quiet wind\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAR-C spool lip\u003c\/strong\u003e promotes smooth, tangle-free line release and longer casts\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmooth, progressive front drag\u003c\/strong\u003e for confident pressure on running fish\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eWho it's for \/ UK use\u003c\/h3\u003e\u003cp\u003eThe 2500 size is a brilliant all-rounder for UK waters — perfect for float, ledger and light-lure fishing for roach, perch and tench on stillwaters and rivers, light bass and pollack work from the rocks, and general lure-and-finesse duties. A superb upgrade or starter reel for anglers who value a quality wind every cast.\u003c\/p\u003e\u003cp\u003eA genuine JDM import, delivered in the UK by Britannic Trade.\u003c\/p\u003e","brand":"SHIMANO","offers":[{"title":"Default Title","offer_id":51283379126539,"sku":"4969363043306","price":139.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0903\/2781\/0315\/files\/4969363043306_2.jpg?v=1753746246"},{"product_id":"shimano-21-stradic-sw-10000hg","title":"SHIMANO 21 STRADIC SW 10000HG","description":"\u003cfigure\u003e\n\u003ctable\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eBrand Name\u003c\/td\u003e\n\u003ctd\u003eSHIMANO\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eProduct Name\u003c\/td\u003e\n\u003ctd\u003e21 STRADIC SW\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eProduct Model\u003c\/td\u003e\n\u003ctd\u003e21 STRADIC SW 10000HG\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCategory\u003c\/td\u003e\n\u003ctd\u003eREEL\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSub Category\u003c\/td\u003e\n\u003ctd\u003eSPINNING REEL\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp\u003eGear : 5.6 Max Drag : 15kg BB : 6\/1\u003c\/p\u003e\n\n\u003c\/figure\u003e","brand":"SHIMANO","offers":[{"title":"Default Title","offer_id":51584116523275,"sku":"4969363042507","price":244.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0903\/2781\/0315\/files\/4969363047458_2.jpg?v=1753745389"},{"product_id":"shimano-miravel-22-miravel-c2000shg","title":"SHIMANO MIRAVEL 22 MIRAVEL C2000SHG","description":"\u003cfigure\u003e\n \u003ctable\u003e\n \u003ctbody\u003e\n \u003ctr\u003e\n \u003ctd\u003eBrand Name\u003c\/td\u003e\n \u003ctd\u003eSHIMANO\u003c\/td\u003e\n \u003c\/tr\u003e\n \u003ctr\u003e\n 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